Legal battles between golf-equipment makers are nothing new but the root of the latest clash between two golf-industry heavyweights might be: golf-ball paint. In a lawsuit filed this month, TaylorMade ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. In 2026, golf ball technology has reached a new peak. With major manufacturers ...

In the past, golf ball makers have offered players seeking Tour-level performance two options: A slightly softer ball that flies lower or a firmer ball that spins more and goes higher. But lately, ...

Recommendations are independently chosen by our editors. Purchases you make through our links may earn us and our publishing partners a commission. We get it, golf is an expensive sport. While ...

WHAT YOU NEED TO KNOW: Callaway launches its next generation of Chrome series golf balls (Chrome Tour, Chrome Tour X and Chrome Soft) with a distinctive upgrade in a stronger, stiffer mantle layer ...

Amazon Prime Day offers golfers significant savings on golf balls. Brands like TaylorMade, Srixon, Wilson, and Mizuno have discounts up to 35% off. Amazon Prime Day is winding down, so golfers need to ...

To start the year, Callaway announced it’s revamping its flagship line of golf balls on the PGA TOUR with the 2026 iteration for the Chrome lineup. Already in the bags of players across the TOUR, ...